User generated content (UGC) like ratings and reviews, questions and answers, and visual commerce has been a valuable solution for marketers for years now. Over 60% of consumers seek out this content out before making a purchase. It increases conversion by providing additional product information and social proof. Ratings and reviews and questions and answers also boost SEO by adding tons of new text content in rich snippet format. But whatâ€™s new in the world of UGC for 2017 and beyond?
In our user generated content white paper, youâ€™llâ€¦
Gain a deeper appreciation for UGCâ€™s potential
Learn about best practices from strategy through to maintenance.
Discover new ways to incentivize, solicit, market with, and personalize UGC.
Find 15 real world examples of brands who are doing UGC right.
User generated contentâ€¦
Increases overall revenue by 18% on average.
Is trusted 12 times more than information from manufacturers and retailers.
Raises click-throughs by 10-25%.
Download our white paper and learn how to implement and optimize a modern, comprehensive user generated content solution.