Case Study


“Working with Social Annex has been a big success and a pleasure. Their Visual Commerce implementation was quick and easy. Social Annex’s Customer Success Team worked directly with our system integrator to ensure that our launch was seamless. The dashboards are really easy to use and we are seeing an impressive conversion rate.”
- Em Weingarten, Marketing Director, Melissa & Doug





Toy manufacturer Melissa & Doug uses Social Annex’s Visual Commerce to showcase the joy of childhood and achieve an 89% conversion rate among users of the solution.

Melissa & Doug’s team needed a solution that would work seamlessly with their Demandware site, and they knew that Social Annex would offer them best-of-breed user generated content (UGC) software.

Download the case study to discover how together, Melissa & Doug and Social Annex’s Customer Success Team…

  • Achieved a 123% ROI just five months after launching Visual Commerce
  • Implemented important best practices like the use of explicit permissions
  • Make use of Social Annex’s easy-to-use dashboards to curate photos and ensure ROI


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About Melissa & Doug:

Melissa & Doug is a toy manufacturer that provides a launch pad to ignite imagination and a sense of wonder in all children so they can discover themselves, their passions, and their purpose.



Fill out the form below to learn about Melissa & Doug’s experience with Visual Commerce!