ACT now to develop Brand Advocacy

As social commerce is quickly turning into visual commerce, brands have to act fast in order to keep up with this new generation of shoppers. More and more competitors are entering the market, testing your customers’ loyalty. In order to stand out of the crowd, brands... read more

Measuring Social ROI with Engagement, Data and Revenue

Social media has proven itself as a valuable tool for eCommerce to increase acquisitions, conversions and retention. Return from Social can come in three forms: engagement ROI, data ROI and revenue ROI. Last month a specialty brand went live on Social Annex’s social... read more

Your Top 6 Instagram Questions Answered

Instagram became a leading visual social network from the moment it entered the scene. Users flocked to it and naturally brands followed. With over 150 million active users and millions of photos shared daily, Instagram has quickly become a place that brands can look... read more

The Four Ex’s of Web Traffic

As an eCommerce business, a constant goal is to drive more traffic on site. Every promotion, deal, and sale is designed to bring in more visitors, new and old. But with more competitors entering the marketplace, it is becoming increasingly difficult to capture your... read more

Don’t let Facebook control your organic reach

With over 1 billion users creating content, sharing news and posting photos, it was only a matter of time before Facebook started limiting which content appears in newsfeeds. With Facebook’s new guidelines and rules, every business page’s organic reach took a hit.... read more

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