Social Research and Revenue [Infographic]
by Social Commerce Guru | November 20, 2012 | Uncategorized | 0 comments

In today’s market e-tailing is a high growth market and useful information, be it leads, demographic info, sentiment, consumer behavior or likes and interest is highly important and valuable. In this social era, the ability to easily capture socially relevant and contextual open graph information via Facebook API’s or social commerce platforms allows marketers to harness this social information in Read more…

Recipe for a Great Client Success Manager
by Erin Duff | November 19, 2012 | Uncategorized | 0 comments

Who is a Client Success Manager? What does a client success manager do? How important is a client success manager to your company? These are some of the uncommonly asked common questions. While the marketing and sales team put in all their effort to convince the client to do business with them, it is the client success manager that nurtures Read more…

The Social Thread… Online Retail Catch Up!
by Erin Duff | November 16, 2012 | Uncategorized | 0 comments

We as humans are inherently social beings. Regardless of whether we communicate in person or leverage digital mediums, being social is embedded within the fabric of human existence. As such, the human specifies has evolved through communication, learning and sharing. With the evolution of sharing mediums, specifically networks, more specifically Facebook, Twitter, Pinterest, G+ and the countless other niche networks Read more…

Social Commerce – Who, What, and Why
by Erin Duff | October 23, 2012 | Social Commerce, Uncategorized | 0 comments

Who- Numerous companies are currently stuck in this internal debate on whether or not to implement a social layer to their ecommerce site. Will this disrupt and throw off the feel of our page? Will this ruin the branding that we have worked so hard to establish? How will our customers react? These are all questions that companies ask when Read more…

E-commerce: USA vs China
by Erin Duff | October 22, 2012 | Uncategorized | 1 comments

As the worlds population surges every year, China is poised to become the biggest online marketplace in the world within the next few years. China has approximately 193 million online shoppers which is more than any other country. In the next few years, these Chinese consumers will be spending $1000 per year online which is close to what U.S. online Read more…