Google Pop-Up Shop to Launch in New York
by Eliza Fisher | October 11, 2016 | Google, Omni-Channel | 0 comments

Fresh off its October 4 hardware announcement, Google broke the news that it's opening up a pop-up store in Manhattan. The Google pop-up shop will open in conjunction with the release of the company's hotly anticipated new hardware products, including its first phone--the Pixel--and its Amazon Echo competitor--Google Home. Google has dabbled in hardware before with products like the Chromebook and its Read more...

8 Steps to a Successful Social Commerce Strategy

Before we dive into what success looks like for Social Commerce, let’s define what Social Commerce is. Social Commerce is a set of marketing strategies, tools and programs that work together to monetize a social media following. A successful social commerce program doesn’t work the same for everyone right out of the box. It has to be customized to match Read more…

eCommerce News Update: Mobile Friendliness, Net Neutrality and Pinterest Ban on Affiliate Links
by Erin Duff | February 28, 2015 | eCommerce, Google, Pinterest, Social Media | 0 comments

News update, because we all need more of those. A recap of the ecommerce news of the week; from the top stories in the ecommerce and social media world, to articles that makes us take a step back and think about the way we approach marketing and how we engage customers. Google Announces a Mobile Friendliness Update On Thursday, Feb Read more…

eCommerce News Update: Twitter-Google Team Up, What is Mobile?, and Brian Williams “Misremembers”
by Erin Duff | February 7, 2015 | Google, Social Media Marketing, Twitter | 0 comments

News update, because we all need more of those. A recap of the news of the week; from the top stories in the ecommerce and social media world, to articles that makes us take a step back and think about the way we approach marketing and how we engage customers. Twitter and Google Teaming Up Again Twitter is expanding the Read more…

Relationship Status: Social Signals and SEO are Officially an Item
by Erin Duff | August 30, 2013 | Google, Social Media Marketing, Uncategorized | 0 comments

What do well positioned Google pages have in common? More importantly, what factors set these pages apart from pages with lower rankings? A recent study conducted by Searchmetrics uncovers the most relevant factors in search rankings in 2013. SEO, or Search Engine Optimization is the process of increasing site visibility across the internet. Several factors play a role in SEO and Read more…