The Failure Of Sears’ Alfie
by Prasad Dhamdhere | October 3, 2016 | Customer Engagement, Omni-Channel | 0 comments

It’s no secret that Sears is losing business to Target and Wal-Mart. Last year’s financial report clearly suggests that. The cash is burning quickly and the trouble is piling up for the 123- year-old department stores chain so much so that it's rushed to close more than 50 stores this year. But it looks like nothing is working for Sears nowadays. The Read more...

Unwrapping What Millennial Holiday Shoppers Want in 2016
by Prasad Dhamdhere | September 27, 2016 | Customer Engagement, eCommerce | 0 comments

September is ending, and before we know it the holiday season will be in full swing. Retailers like Target and Michael's are already selling Christmas items! Various studies have suggested that millennial holiday shoppers will spend $1,427 on average in this holiday season—up 33.1% from last year. It’s quite clear that they will emerge as the ultra-influencers. Here's the full rundown Read more...

Four Automotive Marketing Must-Haves
by Prasad Dhamdhere | September 22, 2016 | Customer Engagement, Customer Loyalty, Questions and Answers, Ratings and Reviews | 0 comments

Until now, the automotive marketing pros as a whole, including manufacturers, dealers, and suppliers of various automotive parts have relied heavily on customer satisfaction, and rightfully so. Because sustenance of any business without satisfied customers is as impossible as the sustenance of a person without food. But customers’ expectations from business organizations have changed and heightened. Thus, even your satisfied Read more...

The Most Valuable Content Marketing Trends for 2017

Content is not merely the written word anymore, and it shouldn't only discuss your products. Content, whether it's blog articles, videos, pictures, GIFs, emojis, or whatever else, has become a way to inform, entertain and educate your audience about everything that happens in and around your respective industry. Indeed, content is changing and so is the way it is being Read more...

Watch Out, Uber! Here’s Walmart’s Self-Driving Technology Plan
by Eliza Fisher | September 19, 2016 | Customer Engagement, Omni-Channel | 0 comments

Alright, Walmart isn’t getting into the self-driving car game, but they’re planning for some in-store technology that might be even more interesting. The retail behemoth recently patented a concept for robotic shopping carts, which could end up causing a huge shift in both customer and employee relations in stores. Here’s everything you need to know about Read more...